Washington State and Colville Tribes Announce Partnership

Washington State Athletics announced a historic new partnership with the Confederated Tribes of the Colville Reservation that marks the largest sponsorship agreement in school history, providing a jolt for the athletic department entering a new era of the rebuilt Pac-12 conference.

The five-year deal, announced on June 30, is valued at approximately $8.4 million and includes a $250,000 donation to the Cougar Athletic Excellence Fund during the first year. Beginning with the 2026-27 athletic season, every Washington State athletic team will wear the Colville Tribes logo on their uniforms. The agreement is one of the most expansive uniform sponsorships in college athletics and the first of its kind in the new Pac-12.

"This is a historic partnership rooted in Eastern Washington," Washington State athletic director Jon Haarlow said. "It brings together two tradition-rich communities as we chart an exciting new path forward as leaders in the Pacific Northwest and the new Pac-12."